NEW DELHI: The surge in SUVs has made Mahindra & Mahindra one of many greatest gainers in the Indian automotive trade. The firm, which until just a few years again was struggling to get its act along with previous-gen Scorpio as its solely flagship, has staged a turnaround and emerged because the revenue leader in the SUV category, forward of a few of its formidable rivals comparable to Toyota, Hyundai, Tata Motors, Kia and Maruti Suzuki.
Mahindra has been on a roll because the success of fashions such because the XUV7OO, Thar, and Scorpio-N.. The firm’s revenues in the SUV enterprise in FY23-24 stood at Rs 72,109.5 crore in comparison with second-biggest participant Hyundai’s Rs 50,421 crore in the identical interval. Maruti Suzuki, which has additionally made a dent in the SUV enterprise, had revenue of Rs 47,706 crore in FY24, in keeping with JATO Dynamics.
For Mahindra, weighted common per unit (it bought 4.6 lakh SUVs in 2023-24), was Rs 15.7 lakh in comparison with Rs 13 lakh for Hyundai (whole SUV gross sales at 3.9 lakh items), and Maruti’s Rs 10.7 lakh (4.4 lakh SUVs).
Tata Motors’ revenue from SUVs was Rs 45,597 crore, with weighted common per automobile at Rs 11.7 lakh (whole SUV gross sales at 3.8 lakh items), JATO mentioned.
Mahindra on Monday drove in entry SUV XUV 3XO to tackle Brezza and Nexon. Rajesh Jejurikar, CEO of Mahindra’s automotive and farm divisions, mentioned the corporate expects to take quantity management in the category with 3XO.
Ravi Bhatia, president of JATO Dynamics in India, mentioned Mahindra has efficiently aligned its product portfolio and branding methods to capitalise on the SUV development.
Mahindra has been on a roll because the success of fashions such because the XUV7OO, Thar, and Scorpio-N.. The firm’s revenues in the SUV enterprise in FY23-24 stood at Rs 72,109.5 crore in comparison with second-biggest participant Hyundai’s Rs 50,421 crore in the identical interval. Maruti Suzuki, which has additionally made a dent in the SUV enterprise, had revenue of Rs 47,706 crore in FY24, in keeping with JATO Dynamics.
For Mahindra, weighted common per unit (it bought 4.6 lakh SUVs in 2023-24), was Rs 15.7 lakh in comparison with Rs 13 lakh for Hyundai (whole SUV gross sales at 3.9 lakh items), and Maruti’s Rs 10.7 lakh (4.4 lakh SUVs).
Tata Motors’ revenue from SUVs was Rs 45,597 crore, with weighted common per automobile at Rs 11.7 lakh (whole SUV gross sales at 3.8 lakh items), JATO mentioned.
Mahindra on Monday drove in entry SUV XUV 3XO to tackle Brezza and Nexon. Rajesh Jejurikar, CEO of Mahindra’s automotive and farm divisions, mentioned the corporate expects to take quantity management in the category with 3XO.
Ravi Bhatia, president of JATO Dynamics in India, mentioned Mahindra has efficiently aligned its product portfolio and branding methods to capitalise on the SUV development.
