Flipkart introduces simplified rate card policy for sellers


MUMBAI: In what might pave means for higher offers for customers on Flipkart going forward, the Walmart owned firm on Friday introduced a brand new rate card policy for sellers which goals to scale back their working prices and supply them with incentives. Much of the advantages may be availed by sellers promoting standard classes like life-style, books and common merchandise, dwelling, furnishings, electronics and equipment.“With the implementation of the new rate card, Flipkart aims to maintain its position as an affordable shopping destination for customers. The revisions are designed to optimise seller costs while ensuring competitive pricing and value for consumers,” the corporate mentioned in a weblog. If sellers get value benefit, they’re more likely to move on advantages to customers resulting in diminished costs.
The new rate card might be efficient from May 18. As a part of the incentives, Flipkart will now additionally permit sellers the choice of categorical air deliveries, thereby expediting their shipments to customers. “While the exact financial impact of the rate card revisions on Flipkart’s revenue and profitability may vary, the overall objective is to drive sustainable growth for both sellers and the platform,” the corporate mentioned. Flipkart and Amazon drive bulk of India’s e-commerce transactions; analysts at JM Financial pegs Flipkart’s e-commerce market share at 47% adopted by Amazon’s at 42%. Meesho holds the remainder.
“This rate card redesign is part of Flipkart’s broader initiative to streamline operations and offer robust support to our vast network of sellers across India. These changes will improve the ease of doing business and amplify potential market reach and consumer engagement,” mentioned Rakesh Krishnan, vice-president and head of market at Flipkart.

Nilesh Desai
Nilesh Desaihttps://www.TheNileshDesai.com
The Hindu Patrika is founded in 2016 by Mr. Nilesh Desai. This website is providing news and information mainly related to Hinduism. We appreciate if you send News, information or suggestion.


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